A note from our CEO, Cecilia Helber:

3forONE is the the networking platform for the horse industry

wholly in the spirit of the times,

combining multiple functions in a ONE single interface:

with just a few clicks, it’s now possible to access a racing calendar of all the various race meetings and sales dates,

to access and bid ONLINE at the sales of several auction houses,

ascertain the availability of a jockey at a particular meeting,

get in touch with other players in the sales & racing sector ..."

Cecilia Helber, Founder & CEO 3≡forONE  AG

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🌟 Our 3≡forONE Team: Passion, Expertise, and Innovation United 🌟

At 3≡forONE, we take pride in having a team of outstanding individuals who bring their expertise and passion to our platform. Meet the people who have made 3≡forONE what it is today – a unique platform that connects and strengthens the equine industry.

💻 Cecilia Helber: The Visionary Mathematician with a Keen Eye for Perfection 💻

Cecilia, a mathematician with an insatiable thirst for knowledge, is the driving force behind 3≡forONE. With her love for languages, innovations, and a particular focus on speed and elegance, she, along with her husband Rudolf Helber and their team, is creating a platform day by day that transforms the equine industry into a dynamic online community. Cecilia is known for always seeking solutions and being the first to find them – and always in a particularly elegant and goal-oriented manner. Her goal is to develop a platform that offers the visibility and networking that the equine industry needs to thrive. Her passion for being at the forefront drives 3≡forONE forward.

👨‍💼 Rudolf Helber: The Experienced Strategist with a Passion for Horses 👨‍💼

Rudolf brings decades of passion for horses and an exceptional ability to lead and motivate people. As a top manager in large corporations for many years, he combines strategic thinking with a deep understanding of the equine industry's needs. His experience and leadership skills have been crucial in developing 3≡forONE into a platform that offers innovative solutions and connects people.

🛠️ Roman Strobl: The Tech Guru 🛠️

Roman is the IT Technical Manager at 3≡forONE. He ensures the platform runs perfectly and is responsible for the smooth flow of all press releases, so you are always well informed.

💼 Geraldine Rulec: Your Online Sales Operator 💼

Geraldine is the specialist when it comes to online bidding. She expertly operates the system and ensures that you can rely on us during online auctions. Bid on your horse comfortably from anywhere.

🎤 Esther Brinck: Your Auction Consultant 🎤

Esther is your first point of contact for all auction-related inquiries. She is always on-site at the BBAG stand, ready to answer your questions. From registration to using 3≡forONE, Esther makes it easy.

📸 Frank Sorge: The Master Behind the Lens 📸

Frank is the renowned racing and equine auction photographer who captures your unforgettable moments. His images are directly linked to the 3≡forONE platform, giving owners, trainers, and jockeys easy access to their photos.

💡 Volker Bialluch: The Strategic Thinker 💡

Volker is more than just an idea generator – he is the driving force that turns our vision into reality. With his brilliant concepts and dedicated effort, he has guided the project with clarity and focus. His strategic leadership has paved the way for the success of 3≡forONE.

🎨 Daniel Neumann: The Creative Visionary 🎨

Daniel is the creative mind behind the design of our platform. With a keen eye for detail and a unique aesthetic sense, he has made 3≡forONE a visually impressive experience. Every design element you see has been crafted with great attention to detail to enhance your experience.

🛠️ Janek Thormählen: The Technical Architect 🛠️

Janek is the mastermind behind the technology that powers 3≡forONE. As the lead programmer, he developed the entire technical framework of our platform and ensured that everything runs smoothly. His technical brilliance and dedication have made 3≡forONE the powerful platform it is today.

Together for Your Success

Our team consists of experts who are not only masters of their craft but also passionate about what they do. Each of them contributes to making 3≡forONE more than just a platform – it is a community that unites the equine industry and offers new opportunities.

3≡forONE: More Than Just a Platform – A Community

With the creative visionary Daniel, the strategic thinker Volker, the technical architect Janek, auction consultant Esther, photographer Frank, tech guru Roman, and online sales operator Geraldine, you are in the best hands at 3≡forONE. And, of course, behind it all are the vision and passion of Cecilia and Rudolf Helber, who provide you with the best tools to achieve your goals and take your love for the equine industry to the next level.